Independent digital studio · India / Worldwide
For founders and growing businesses. Tell me what you are launching; I shape the message, original design, responsive build, integrations and go-live—so you do not have to coordinate separate strategists, designers and developers.
Focused projects from $499 · complete business sites from $999 · no account required · normally answered within two working days.
Current stage · Direction
Every page earns its place in the customer journey.
01 · The difference
Many projects split strategy, writing, design and development between people who only see one part of the problem. The result may look finished without feeling coherent.
I work differently: one direction runs from the first business question to the final mobile interaction. AI accelerates the production; judgment, taste and accountability stay human.
02 · Selected work
Live work, self-initiated systems and speculative concepts are labelled clearly. No borrowed agency credits.Compare all evidence →
Food that feels like home.
Authentic BengaliBongFoods · Restaurant commerce
A mobile-first experience for my own cloud kitchen, including visual menu, phone verification, cart, address capture, delivery-area logic and payments.
Private-market platform · PropTech
An independently initiated concept exploring verified members, anonymized opportunities, access requests, NDA gating, matching, documents and Deal Room workflows.
View concept study →Concept study · Not a client engagementPositioning · Proof · Qualification
One pathSP Studios · Acquisition system
An operating studio website connecting positioning, truth-labelled proof, scope guidance, a qualified project brief, attribution and persistent owner triage.
View the live-system case study →Self-initiated · Not a client result03 · One connected process
No design disappearing into a development handoff. No client coordinating five freelancers.
We clarify the offer, audience, proof and action the website needs to create before a layout is designed.
Direction brief · sitemap · conversion pathI shape the visual language, page hierarchy, messaging rhythm and responsive experience as one system.
Art direction · UX · copy frameworkThe approved direction becomes a fast, polished website with the forms, booking, ordering or platform flows it needs.
Responsive build · integrations · CMSI pressure-test the key journeys, remove friction, prepare launch details and stay accountable through go-live.
QA · performance · analytics-ready launch04 · AI-directed production
I use a developed AI workflow to research faster, explore more directions, test responsive behavior and accelerate the build.
It does not replace the hard part: deciding what the business should say, what the customer needs next and what deserves to make the final cut.
05 · Engagements
Focused engagements start at $499. Larger launch systems begin at $2,500 when strategy, deeper customer journeys, integrations and launch responsibility need to work together. Final scope, timing and milestones are written before production.
A focused first launch
The complete business site
More pages, polish and systems
Good fit
Not the right fit
06 · The person directing it
I’m Sohan Vyaparee, founder and creative director of SP Studios—and the founder behind BongFoods. I help businesses turn an idea, offer or outdated presence into one clear, customer-ready website.
My background in CGI, animation, advertising and art direction gives the work a strong visual point of view. Building and operating my own food business keeps that creativity grounded in practical questions: Will people understand it? Trust it? Act on it?
I use an AI-assisted workflow to research, prototype and build faster, but every important decision—strategy, hierarchy, taste and final quality—stays personally directed.
07 · Start with the business
This short brief filters for complete website projects. Send it once and it goes directly into my private project inbox—no platform account or repeated message required.